Custom software is sold like a bespoke commission — slow, open-ended, priced by the hour. It doesn't have to be. We run it like a press.
A printer
for digital
products.
Bring us a problem. We scope it, proof it with you, and print working software — then host it and keep the press warm. You pay per print, plus hosting. Support is by the hour, only when you pull it.
Scope
You bring the problem. We frame what to print.
Come with a problem, not a spec. We sit down with you, map the real job to be done, and cut it into a print run with a fixed shape and a fixed price. No open-ended retainer.
Refine
We proof it with you until the plate is right.
Working software, in front of you, in days. You mark it up like a proof; we adjust the plate. We iterate on the real thing — not slideware — until the run is ready to commit.
We print it, host it, and keep the press warm.
The finished product ships to your own hosting. It runs. Need a change or a hand? Pull an L2 support hour. Need another product? Start another run. The press stays warm.
One product, one price, agreed before we start the press. You own what comes off it.
We keep the printed product live, patched, and monitored on infrastructure we run for you.
A change, a fix, a hand on the machine — pull an hour when you need one. Nothing when you don't.
The math: one fixed print + a flat hosting fee to keep it live + hours only when you pull them. No retainer, no hourly discovery, no surprise invoice.
Why we run it this way
Software was priced like a commission. We price it like a print.
A print run has a defined shape and a defined price before the press starts. No open-ended retainer, no meter running on discovery.
You approve working software the way a shop approves a proof — you see the real thing and mark it up before we print the run.
Hosting keeps it live; L2 hours keep it moving. Come back for another product and the machine is already set up for you.
You should be able to order a product the way you order a print.
Got a product to print?
Tell us the problem. We'll come back with a shape and a price for the run.
Bring us a problem
Bring us a problem
Tell us what you run, and what's the problem that won't go away.